Overview
Background
Mova was founded in 2004 by Steve Perlman and incubated by Rearden Companies to provide first-tier motion capture services and develop world-class motion capture technology. Mova is a wholly-owned subsidiary of another Rearden-incubated company, OnLive, the pioneer of on-demand, cloud-based video game services.
Mova Contour Reality Capture, introduced in 2006, was designed from the ground up to capture deformable surfaces (like faces, hands and cloth), enabling it to pick up the detailed performance of the human body with unprecedented realism.
Mova technology is integrated within the OnLive Game Service, introduced in 2009. OnLive games run on high-performance servers in an OnLive data center, without the performance limitations of home-based consoles or PCs. Mova will make it possible for OnLive video games to achieve a level of realism that is indistinguishable from live action. The potential of such interactive experiences is boundless.
Mova Contour was first used on The Curious Case of Benjamin Button (2008) by Digital Domain for Brad Pitt's reverse-aging facial effects, resulting in an Academy Award®. Notably, Brad Pitt was also nominated for an Academy Award® and Golden Globe Award® for best actor for the “Benjamin Button” role, which was the first time a largely computer-generated facial performance had reached that level of acclaim.
Contour was also used on The Incredible Hulk (2008) by Rhythm and Hues for Edward Norton and Tim Roth's facial transformations into “The Hulk” and “The Abomination”.
While Mova continues to work on major motion picture projects, Mova also is working on video game projects to improve the level of visual realism possible in console- or PC-based video games, while reducing production costs and shortening schedules.
Mission
Mova's mission is to enhance creative expression by advancing the art and technology of motion capture.
